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Our Insights

Read up on our latest thoughts and thinkings

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Curious ideation: Reimagining solutions through different perspectives

Matt Atkinson
In the world of design thinking, curiosity isn’t just a trait, it’s a necessity. A child-like ...
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Design Thinking decoded: Kick-starting the future of innovation

Matt Atkinson
I've been creative for as long as I can remember and I've been facilitating group design workshops ...
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A lesson learned: Exploring and ideating an integrated approach to wellbeing

Matt Atkinson
We're a digital company, busy working with Healthcare specialists to be part of the solution. The ...
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Unlocking the power of ROX: Return on Experience

Matt Atkinson
In today's digital age, every investment a company makes must yield a clear and measurable return. ...
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Robotics and AI in healthcare: a new frontier for service excellence

Matt Atkinson
Recently, the Newcastle Hospitals Charity hosted the first in a series of ‘in conversation’ events, ...
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Waymark supports North East healthcare revolution with 5G networks

Matt Atkinson
A £1 million project has been announced to explore how 5G technologies can enhance and speed up the ...
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A comprehensive roadmap for integrating artificial intelligence in health and social care

Matt Atkinson
Healthcare professionals are using AI to improve a range of services, from cancer detection to the ...
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Empowering social care through AI: A vision for responsive services

Jason Hylton-Jones
AI is having a transformative impact on social care. Leaders are already seeing the benefits of AI ...
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From theory to therapy: AI’s journey in personalising patient care

Jason Hylton-Jones
Artificial intelligence in health and social care has moved from the realm of theory into ...